How to Use Ai for Competitor Analysis

In this bootcamp, I’ll walk you through how to use Gemini Deep Research (Google’s AI tool) to quickly uncover what your competitors are doing - without spending hours of your precious time manually researching and without you needing to spend the big dollars typically charged for an outsourced firm to do one for you!  

Here’s what you’ll learn in this training: -   

• Human + AI workflow – split the process into two parts: your inputs (business goals, target markets, competitors, reports) and AI’s research power. 

• Worksheet method – a simple framework you can use to feed the right information in, then let AI do the time-consuming analysis. 

• Competitor scan – look at websites, branding, user experience, calls to action, and ease of booking. 

• SEO + keywords – identify what travelers are actually searching, by country and language, and spot keyword gaps. 

• Reviews + reputation – pull themes from customer reviews and sentiment analysis to see where competitors shine or fall short. 

• Content + PR visibility – check blogs, awards, media mentions, social presence, and influencer use. 

• Backlink insights – discover useful directories, watch for toxic backlinks, and learn how to handle them. 

• AI tools in action – how LLMs can pull research data across multiple platforms in minutes instead of weeks. 

• Final output – a consolidated report you can use to build an actionable plan to help you get ahead! 

Get the gold that people pay thousands for from a consultant with years of experience - combined with Ai and you're sorted!

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